NC ROAS × Budget Utilization — Scaling Report

Acentecom · all brands · 2026-09-04 – 2026-09-10 · 94 campaigns in scope · $26,994 spend yesterday · 1.45x blended NC ROAS

5ScaleLedisa 3 · Nervalley 2

43UpcomingCleantra 16 · Nervalley 8 · Wellanova 8 · Celmor 5 · Blueforce 2 · Serabel 2 · Ledisa 1 · Rejuvapaw 1

18WatchCleantra 5 · Ledisa 3 · Rejuvapaw 3 · Celmor 2 · Nervalley 2 · Wellanova 2 · Serabel 1

28Low ROASCleantra 11 · Rejuvapaw 6 · Celmor 3 · Blueforce 2 · Nervalley 2 · Wellanova 2 · Ledisa 1 · Serabel 1

Brand overview

Report-scoped: only campaigns that passed the filters (7d avg > $1, NC ROAS > 0, spend yesterday > 0). Brands under $500 spend yesterday have their ROAS greyed out — the sample is too small to read.

Ledisa

$12,163

spend yesterday

1.47x

NC ROAS (7d)

98% of budget3% of spend in Low ROAS

Cleantra

$6,825

spend yesterday

1.30x

NC ROAS (7d)

53% of budget55% of spend in Low ROAS

Nervalley

$4,175

spend yesterday

1.72x

NC ROAS (7d)

25% of budget1% of spend in Low ROAS

Wellanova

$1,094

spend yesterday

1.50x

NC ROAS (7d)

27% of budget5% of spend in Low ROAS

Celmor

$837

spend yesterday

1.39x

NC ROAS (7d)

52% of budget24% of spend in Low ROAS

Rejuvapaw

$825

spend yesterday

1.19x

NC ROAS (7d)

24% of budget36% of spend in Low ROAS

Blueforce

$783

spend yesterday

1.63x

NC ROAS (7d)

39% of budget91% of spend in Low ROAS

Serabel

$292

spend yesterday

1.51x

NC ROAS (7d)

14% of budgettoo little spend to read the ROAS

Trend per brand

Grey bars = daily spend, blue line = daily NC ROAS, dashed red = 1.00x break-even. Account-scoped (all campaigns), so these differ slightly from the report-scoped cards above. A break in the line means no data for that day — never zero performance. metabolicreviews.com is excluded from these charts only. The date filter only re-cuts these charts: statuses, tables and scaling suggestions keep their fixed 7-day window.

from to 2026-08-12 – 2026-09-10 · 30 days

Ledisa1.41x

$335,479 spend

Cleantra1.20x

$442,585 spend

Nervalley1.70x

$137,192 spend

Wellanova1.18x

$50,358 spend

Rejuvapaw1.21x

$45,143 spend

Celmor1.48x

$20,979 spend

24 of 30 days with data

Blueforce1.88x

$14,959 spend

Serabel1.41x

$7,702 spend

Where the money went yesterday

The status pills count campaigns; this counts dollars. Bars are on a shared scale, so length also shows relative brand size.
■ Scale ■ Upcoming ■ Watch ■ Low ROAS

Ledisa

$12,163

Cleantra

$6,825

Nervalley

$4,175

Wellanova

$1,094

Celmor

$837

Rejuvapaw

$825

Blueforce

$783

Serabel

$292

NC ROAS × budget utilization

Bubble area ∝ spend yesterday. Green quadrant = Scale (≥1.40x and ≥90% utilization); blue = Upcoming (≥1.40x, still under budget). Values beyond an axis are clamped to the edge and drawn with a dashed outline.

Scale now — at budget and above 1.40x

Hitting at least 90% of budget yesterday with NC ROAS at or above 1.40x. The suggested budget is a starting point, not an approved rule: it steps +15/30/50% depending on how far above the channel's internal target the campaign sits, rounded to a number somebody would actually type.

Campaign	Util.	NC ROAS	Budget	Suggested	Days in status
LD_GLP_PDP_US_PMAX_GENERIC_MaxConvVlaueLedisa	137%	1.48xbelow 1.7x target	$2,500	$3,100 +24%	1
LD_GLP_PDP_US_PMAX_BRAND_tROASLedisa	103%	3.17x	$750	$1,050 +40%	1
LD_GLP_COMP_CAN_Search_tROASLedisa	131%	1.72x	$350	$500 +43%	2$822 so far
NV_MAGCR_PDP_US_PMAX_GENERIC_MaxConvValueNervalley	104%	2.45x	$400	$550 +38%	2$821 so far
NV_MAGCR_PDP_US_PMAX_BRAND_tROASNervalley	102%	2.47x	$100	$150 +50%	2$209 so far

Top 10 Upcoming — above 1.40x, still under budget

Performing, but budget is not the constraint yet. Watch for the utilization to climb before raising it.

Campaign	Util.	NC ROAS	Days in status
NV_MAGCR_COMP_US_SEARCH_MAGNESIUM_CREAMNervalley	41%	1.53x	2$2,447 so far
NV_MAGCR_COMP_US_SEARCH_NERVE_PAIN_CREAMNervalley	25%	1.57x	2$1,444 so far
CL_LYMPH_COMP_US_Search_Secondary_tROASCleantra	27%	1.55x	2$2,154 so far
LD_GLP_ONB_US_mCPCLedisa	60%	3.19x	2$1,306 so far
WL_AMLA_COMP_US_SEARCH_AMLAWellanova	84%	1.49x	2$1,200 so far
CL_LYMPH_COMP_US_Search_Main_tROASCleantra	35%	1.88x	2$848 so far
CL_LYMPH_PDP_US_PMAX_GENERIC_tROASCleantra	31%	1.86x	2$846 so far
SB_BALM_COMP_US_GENERIC_tROASSerabel	16%	1.62x	2$502 so far
NV_MAGCR_COMP_US_SEARCH_NEUROPATHY_CREAMNervalley	15%	1.70x	2$541 so far
CL_OIL_COMP_US_SEARCH_GENERIC_MAIN SEARCHCelmor	76%	2.03x	2$449 so far

Low ROAS — the longest-running first

Under 1.00x of new-customer revenue per dollar. Sorted by how much has gone in since the campaign entered this status, which is the number that decides whether it is worth touching.

Campaign	Util.	NC ROAS	Days in status
CL_PARA_COMP_US_Search_Main_tROASCleantra	107%	0.75xbelow 1.3x target	2$1,623 so far
CL_OREG_COMP_US_Search_Competitor_Resilia_tROASCleantra	105%	0.96xbelow 1.3x target	2$1,588 so far
BF_FUSION_COMP_US_SEARCH_MICROINFUSION-HAIRBlueforce	103%	0.67xbelow 1.4x target	2$1,331 so far
CL_OREG_COMP_US_Search_Secondary_tROASCleantra	116%	0.95xbelow 1.3x target	2$1,198 so far
CL_PARA_COMP_US_Search_Rest_tROASCleantra	105%	0.61xbelow 1.3x target	2$1,051 so far
CL_ASTA_COMP_US_Search_Main_tROASCleantra	104%	0.89xbelow 1.3x target	2$1,048 so far
LD_GLP_COMP_AUS_Search_tROASLedisa	126%	0.85xbelow 1.4x target	2$658 so far
CL_SOUR_COMP_US_Search_Main_tROASCleantra	108%	0.87xbelow 1.3x target	2$532 so far
RP_HJ_COMP_US_SEARCH_JOINT_SUPPLEMENTRejuvapaw	34%	0.72xbelow 1.3x target	2$248 so far
CL_ASTA_COMP_US_Search_Competitor_Best_tROASCleantra	107%	0.63xbelow 1.3x target	2$220 so far
CL_PHERO_COMP_US_SEARCH_GENERIC_NO GENDERCelmor	90%	0.98xbelow 1.3x target	1
CL_OREG_PDP_US_PMAX_GENERIC_tROASCleantra	30%	0.97xbelow 1.6x target	2$171 so far

Launched this window 32 campaigns · $260 spent since 2026-09-04

Started on or after the window opened, so they carry less than seven days of history and are deliberately left unrated — with a 14-day attribution window, most of their revenue has not landed yet. They get their own section because the report filters average spend over 7 days no matter how long a campaign has been live, which hides anything launched this week.

18 of these 32 are paused right now. They are listed anyway: after launching a structure, which pieces are not running is the thing you need to see.

Campaign	Brand	Type	Status	Days live	Impr.	Clicks	Spend	Per live day	NC revenue so far
NV_ONB_US_SEARCH_PRODUCTS	Nervalley	Products	Enabled	3	273	63	$80	$27	$397
LD_ONB_US_SEARCH_PRODUCTS	Ledisa	Products	Enabled	3	184	22	$42	$14	$0
BF_ONB_US_SEARCH_PRODUCTS	Blueforce	Products	Enabled	3	58	16	$24	$8	$155
CE_ONB_US_SEARCH_PRODUCTS	Celmor	Products	Enabled	3	66	18	$23	$8	$67
SR_ONB_US_SEARCH_PRODUCTS	Serabel	Products	Enabled	3	57	16	$20	$7	$0
NV_ONB_US_SEARCH_MODIFIERS	Nervalley	Modifiers	Enabled	3	50	10	$13	$4	$114
CE_ONB_US_SEARCH_MODIFIERS	Celmor	Modifiers	Enabled	2	14	4	$5	$3	$204
CE_ONB_US_SEARCH_WHERETOBUY	Celmor	Wheretobuy	Enabled	2	6	2	$3	$1	$0
NV_ONB_US_SEARCH_WHERETOBUY	Nervalley	Wheretobuy	Enabled	2	6	1	$1	$1	$0
BF_ONB_US_SEARCH_DISCOUNTS	Blueforce	Discounts	Enabled	0	0	0	$0	$0	$0
BF_ONB_US_SEARCH_MODIFIERS	Blueforce	Modifiers	Enabled	2	10	0	$0	$0	$0
BF_ONB_US_SEARCH_WHERETOBUY	Blueforce	Wheretobuy	Enabled	0	0	0	$0	$0	$0
CE_ONB_US_SEARCH_DISCOUNTS	Celmor	Discounts	Enabled	0	0	0	$0	$0	$0
NV_ONB_US_SEARCH_DISCOUNTS	Nervalley	Discounts	Enabled	3	9	0	$0	$0	$0
RP_ONB_US_SEARCH_CORE	Rejuvapaw	Core	Paused	2	21	10	$15	$8	$75
WL_ONB_US_SEARCH_PRODUCTS	Wellanova	Products	Paused	2	39	10	$15	$8	$38
WL_ONB_US_SEARCH_CORE	Wellanova	Core	Paused	2	22	10	$14	$7	$0
WL_ONB_US_SEARCH_MODIFIERS	Wellanova	Modifiers	Paused	2	14	3	$4	$2	$35
LD_ONB_US_SEARCH_DISCOUNTS	Ledisa	Discounts	Paused	0	0	0	$0	$0	$0
LD_ONB_US_SEARCH_MODIFIERS	Ledisa	Modifiers	Paused	0	0	0	$0	$0	$0
LD_ONB_US_SEARCH_WHERETOBUY	Ledisa	Wheretobuy	Paused	0	0	0	$0	$0	$0
RP_ONB_US_SEARCH_DISCOUNTS	Rejuvapaw	Discounts	Paused	0	0	0	$0	$0	$0
RP_ONB_US_SEARCH_REVIEWS	Rejuvapaw	Reviews	Paused	0	0	0	$0	$0	$0
RP_ONB_US_SEARCH_WHERETOBUY	Rejuvapaw	Wheretobuy	Paused	0	0	0	$0	$0	$0
RP_ONB_US_SEARCH_MODIFIERS	Rejuvapaw	Modifiers	Paused	0	0	0	$0	$0	$0
RP_ONB_US_SEARCH_PRODUCTS	Rejuvapaw	Products	Paused	1	2	0	$0	$0	$0
SR_ONB_US_SEARCH_DISCOUNTS	Serabel	Discounts	Paused	0	0	0	$0	$0	$0
SR_ONB_US_SEARCH_MODIFIERS	Serabel	Modifiers	Paused	0	0	0	$0	$0	$0
SR_ONB_US_SEARCH_WHERETOBUY	Serabel	Wheretobuy	Paused	0	0	0	$0	$0	$0
WL_ONB_US_SEARCH_DISCOUNTS	Wellanova	Discounts	Paused	0	0	0	$0	$0	$0
WL_ONB_US_SEARCH_WHERETOBUY	Wellanova	Wheretobuy	Paused	0	0	0	$0	$0	$0
WL_ONB_US_SEARCH_REVIEWS	Wellanova	Reviews	Paused	0	0	0	$0	$0	$0

Together: $1,085 of new-customer revenue on $260 of spend. They graduate into the tables above once they carry seven full days.

What changed since yesterday

Against the snapshot of 2026-09-09. 1 day(s) of history stored.

LD_GLP_PDP_US_PMAX_GENERIC_MaxConvVlaue — Upcoming → Scale (1.48x, $3,421 yesterday)
LD_GLP_PDP_US_PMAX_BRAND_tROAS — Upcoming → Scale (3.17x, $770 yesterday)
CL_OIL_COMP_US_SEARCH_COMPETITOR_BESQUE — Upcoming → Watch (1.19x, $219 yesterday)
CL_PHERO_COMP_US_SEARCH_GENERIC_NO GENDER — Watch → Low ROAS (0.98x, $180 yesterday)
CL_SOUR_COMP_US_Search_Competitors_Serene Herbs_tROAS — Low ROAS → Watch (1.04x, $75 yesterday)
RP_MSHR_COMP_US_SEARCH_BUDDY_GUARD — Watch → Low ROAS (0.88x, $51 yesterday)
WL_D3K2_COMP_US_SEARCH_GENERIC_VITAMIN_D3+K2 — Upcoming → Watch (1.21x, $47 yesterday)
WL_EBSO_COMP_US_SEARCH_PURELY_NUTRIENT — Scale → Upcoming (2.06x, $32 yesterday)
NV_MAGCR_COMP_US_SEARCH_MAGNESIUM_LOTION_tROAS — Watch → Low ROAS (0.92x, $16 yesterday)
CL_OIL_COMP_US_SEARCH_COMPETITOR_GODA — Upcoming → Low ROAS (0.95x, $3 yesterday)
WL_AMLA_COMP_US_SEARCH_ALEVIA — entered the report (0.63x)
CL_LYMPH_COMP_AUS_Search_Competitor_Lymphoria_tROAS — entered the report (0.22x)
CE_ONB_US_SEARCH_PRODUCTS — entered the report (2.96x)
BF_ONB_US_SEARCH_PRODUCTS — entered the report (6.58x)
NV_ONB_US_SEARCH_MODIFIERS — entered the report (8.96x)
WL_GARLIC_COMP_US_SEARCH_ELARE — entered the report (10.61x)

Generated 11 September 2026 · Scaling window 2026-09-04 – 2026-09-10 (7 full days, Europe/Vienna) · NC ROAS = Triple Whale pixel new-customer revenue ÷ Google Ads spend, 14-days attribution window · Scale ≥ 1.40x NC ROAS and ≥ 90% budget utilization · Demand Gen campaigns excluded.

Search Brand — cuánto se puede escalar sin caer bajo el target

Aparte de no-marca porque se escala distinto: en las 22 campañas de marca el impression share perdido por budget es 0% — todo se pierde por ranking. Subir el presupuesto no hace nada; la palanca es la puja por keyword. Y el Quality Score ponderado por gasto es 9.7/10, así que no es un problema de relevancia: alguien puja más fuerte por nuestra marca. La curva de cada keyword es la simulación de puja de Google (ad_group_criterion_simulation), llevada a NC revenue de Triple Whale. Cubre el 79% del gasto de marca.

Llevar cada keyword al menos a de impression share Target de NC ROAS Valor por click de los clicks EXTRA Crédito de atribución que es realmente de marca

Qué mueve la estimación, en orden de peso: (1) la curva de puja de Google — cuánto cuesta cada impresión extra; las últimas son las más caras, y por eso el ROAS marginal cae mucho antes que el promedio. (2) Por qué se pierde el IS — acá todo es ranking, la parte cara. (3) El valor por click: en las curvas de Google casi no cambia entre pujas (la intención de una búsqueda de marca es la misma), pero se puede castigar con el control. (4) El crédito de atribución: Triple Whale le atribuye a marca entre 1.35 y 2.2 veces el valor que ve Google. Parte de eso lo generaron otros canales, y la búsqueda de marca fue solo el último clic — si es así, escalar marca no trae todo lo proyectado. (5) Quality Score — hoy no es freno. (6) Competidores pujando por la marca: si subimos, pueden subir ellos, y eso la simulación no lo ve. Auction Insights no está en la API; se revisa a mano. (7) Canibalización de orgánico: a IS alto, parte de los clicks pagos reemplaza clicks orgánicos gratis. Solo se mide con un test de holdout.

* = extrapolado más allá de la última puja que simuló Google (ley de potencia sobre sus propios puntos). La curva de Google es de la semana de simulación, no de la ventana de este reporte.

LD_GLP_ONB_US_mCPC Ledisa · 35 keywords · $4,985 en la semana · IS 43%

Keyword	Puja	IS	Perdido por ranking	Abs. top	QS	Gasto	Puja máx. que aguanta el target	Cada dólar extra se paga hasta	NC ROAS a 100% IS
ledisaExact	$2.40	90%	10%	72%	10	$1,952	hasta $3.74 · IS 100%	$2.40 · IS 90%	1.93x
Ledisa patchesExact	$2.40	31%	69%	15%	10	$1,235	hasta $4.10 · IS 62%	$4.10 · IS 62%	2.06x*
ledisaPhrase	$2.40	35%	65%	14%	10	$658	no subir	$2.40 · IS 35%	0.65x*
ledisa patchExact	$2.40	76%	24%	51%	10	$326	hasta $7.27 · IS 100%	$3.11 · IS 84%	2.32x
ledisa patches websiteExact	$2.40	85%	15%	70%	10	$311	hasta $6.05 · IS 100%	$2.40 · IS 85%	1.82x
Ledisa glp-1Exact	$2.40	54%	46%	31%	10	$66	hasta $5.18 · IS 100%	$5.18 · IS 100%	2.91x
ledisa glp 1 patchesExact	$2.40	30%	70%	11%	10	$61	hasta $7.56 · IS 100%	$5.18 · IS 100%	3.64x
ledisa glp1 patchPhrase	$2.40	17%	83%	10%	10	$45	hasta $7.27 · IS 71%	$4.55 · IS 45%	0.74x
glp 1 patch ledisaExact	$2.40	44%	56%	25%	10	$42	hasta $6.05 · IS 100%	$4.79 · IS 100%	2.09x
ledisa weight loss patchesExact	$2.40	57%	43%	33%	10	$35	no subir	$2.40 · IS 57%	0.46x*
ledisa patch reviewsExact	$2.40	10%	90%	10%	6	$33	bajo target	$2.40 · IS 10%	0.00x*
how much are ledisa patchesExact	$2.40	37%	63%	23%	9	$31	bajo target	$2.40 · IS 37%	0.00x

NV_MAGCR_ONB_US_Search Nervalley · 14 keywords · $1,365 en la semana · IS 66%

Keyword	Puja	IS	Perdido por ranking	Abs. top	QS	Gasto	Puja máx. que aguanta el target	Cada dólar extra se paga hasta	NC ROAS a 100% IS
NervalleyExact	$1.29	89%	11%	74%	10	$475	sin curva de Google	—	—
Nervalley Pure ReliefExact	$1.29	79%	21%	60%	10	$252	sin curva de Google	—	—
Pure Relief Magnesium CreamExact	$1.29	89%	11%	64%	10	$169	sin curva de Google	—	—
Nervalley Magnesium CreamExact	$1.29	85%	15%	68%	10	$133	sin curva de Google	—	—
Nervalley Pure ReliefPhrase	$1.29	47%	53%	23%	10	$130	sin curva de Google	—	—
NervalleyPhrase	$1.29	41%	59%	19%	10	$107	sin curva de Google	—	—
Pure ReliefPhrase	$2.00	39%	61%	23%	10	$30	sin curva de Google	—	—
Pure ReliefExact	$2.00	61%	39%	46%	10	$22	sin curva de Google	—	—
Nervalley Magnesium CreamPhrase	$1.29	38%	62%	17%	10	$15	sin curva de Google	—	—
Pure Relief CreamPhrase	$1.29	47%	53%	20%	10	$15	sin curva de Google	—	—
Pure Relief CreamExact	$1.29	81%	19%	59%	10	$8	sin curva de Google	—	—
Pure Relief Magnesium CreamPhrase	$1.29	71%	29%	36%	10	$4	sin curva de Google	—	—

BF_FUSION_ONB_US_Search Blueforce · 21 keywords · $440 en la semana · IS 33%

Keyword	Puja	IS	Perdido por ranking	Abs. top	QS	Gasto	Puja máx. que aguanta el target	Cada dólar extra se paga hasta	NC ROAS a 100% IS
blue force hair growthExact	$1.50	88%	12%	37%	10	$78	hasta $2.84 · IS 100%	$2.84 · IS 100%	8.40x
FollifusionExact	$1.50	88%	12%	33%	10	$76	hasta $2.56 · IS 100%	$2.56 · IS 100%	2.44x
Blue ForceExact	$1.50	27%	73%	14%	10	$52	hasta $2.84 · IS 54%	$2.84 · IS 54%	7.19x*
Blue Force FollifusionPhrase	$1.50	18%	82%	10%	—	$47	hasta $2.56 · IS 43%	$2.56 · IS 43%	3.17x*
BlueForce FollifusionExact	$1.50	75%	25%	34%	10	$41	hasta $10.23 · IS 100%	$4.54 · IS 100%	8.98x
Blue ForcePhrase	$1.50	22%	78%	10%	10	$36	hasta $10.23 · IS 100%	$7.43 · IS 100%	2.65x
blue force hair treatmentExact	$1.50	100%	0%	47%	10	$18	hasta $10.23 · IS 100%	$1.50 · IS 100%	31.21x
blueforce hair growthExact	$1.50	68%	32%	32%	10	$16	bajo target	$1.50 · IS 68%	0.00x
Follifusion Blue ForceExact	$1.50	79%	21%	61%	—	$13	hasta $10.23 · IS 100%	$2.84 · IS 100%	9.87x
BlueForce FollifusionPhrase	$1.50	24%	76%	10%	10	$13	bajo target	$1.50 · IS 24%	0.00x
blueforce hairExact	$1.50	33%	67%	10%	10	$10	sin curva de Google	—	—
Follifusion BlueForceExact	$1.50	71%	29%	14%	10	$7	bajo target	$1.50 · IS 71%	0.00x*

CL_ONB_GENERAL_US_Search_mCPC Cleantra · 3 keywords · $425 en la semana · IS 58%

Keyword	Puja	IS	Perdido por ranking	Abs. top	QS	Gasto	Puja máx. que aguanta el target	Cada dólar extra se paga hasta	NC ROAS a 100% IS
CleantraExact	$1.29	60%	40%	21%	10	$382	hasta $2.20 · IS 95%	$2.20 · IS 95%	2.25x*
Cleantra DropsExact	$1.29	48%	52%	11%	9	$36	hasta $2.20 · IS 89%	$2.20 · IS 89%	4.58x*
Cleantra SupplementsExact	$1.29	42%	58%	16%	7CTR bajo	$6	bajo target	$1.29 · IS 42%	0.00x

CL_PARA_ONB_US_Search_mCPC Cleantra · 12 keywords · $197 en la semana · IS 56%

Keyword	Puja	IS	Perdido por ranking	Abs. top	QS	Gasto	Puja máx. que aguanta el target	Cada dólar extra se paga hasta	NC ROAS a 100% IS
paravanish reviewsExact	$3.91	26%	74%	12%	5anuncio, landing bajo	$46	bajo target	$3.91 · IS 26%	0.00x
ParaVanish DropsExact	$3.91	88%	12%	75%	5anuncio bajo	$35	no subir	$3.91 · IS 88%	12.76x*
paravanishExact	$1.54	70%	30%	39%	8	$27	bajo target	$1.54 · IS 70%	0.00x
where to buy paravanishExact	$2.78	94%	6%	69%	4landing bajo	$16	bajo target	$2.78 · IS 94%	0.00x
ParaVanshExact	$3.91	97%	3%	78%	9	$15	bajo target	$3.91 · IS 97%	0.00x
cleantra paravanish reviewsExact	$4.88	40%	60%	20%	3anuncio, landing bajo	$14	bajo target	$4.88 · IS 40%	0.00x
Cleantra Parasite CleanseExact	$2.78	43%	57%	27%	5anuncio bajo	$14	bajo target	$2.78 · IS 43%	0.00x*
paravanish amazonExact	$8.80	100%	0%	100%	4landing bajo	$9	sin curva de Google	—	—
Cleantra ParasiteExact	$3.91	92%	8%	75%	6	$8	bajo target	$3.91 · IS 92%	0.00x*
para vanish parasite cleanseExact	$2.78	73%	27%	27%	6anuncio bajo	$5	hasta $18.96 · IS 100%	$4.03 · IS 95%	2.33x
Cleantra ParaVanishExact	$1.54	43%	57%	14%	5anuncio bajo	$4	sin curva de Google	—	—
cleantra para vanishExact	$2.78	80%	20%	40%	6anuncio bajo	$3	sin curva de Google	—	—

CL_LYMPH_ONB_US_Search_mCPC Cleantra · 17 keywords · $190 en la semana · IS 19%

Keyword	Puja	IS	Perdido por ranking	Abs. top	QS	Gasto	Puja máx. que aguanta el target	Cada dólar extra se paga hasta	NC ROAS a 100% IS
Lymphatic Drainage CleantraPhrase	$1.29	12%	88%	10%	7	$59	hasta $2.01 · IS 26%	$2.01 · IS 26%	1.34x*
Lymph Drainage CleantraExact	$1.67	48%	52%	20%	—	$33	hasta $4.21 · IS 100%	$4.21 · IS 100%	2.01x
Lymphatic Drops CleantraPhrase	$1.29	20%	80%	10%	6	$28	bajo target	$1.29 · IS 20%	0.00x
Cleantra LymphaticExact	$1.29	48%	52%	14%	8	$11	bajo target	$1.29 · IS 48%	0.00x
Cleantra Lymphatic Drainage DropsExact	$1.29	42%	58%	10%	7	$10	hasta $3.91 · IS 100%	$2.45 · IS 92%	2.14x
Lymph Support CleantraPhrase	$1.29	17%	83%	10%	—	$9	bajo target	$1.29 · IS 17%	0.00x
Cleantra Lymphatic DropsExact	$1.29	56%	44%	19%	7	$8	bajo target	$1.29 · IS 56%	0.00x
Lymph CleantraPhrase	$1.29	16%	84%	10%	—	$8	bajo target	$1.29 · IS 16%	0.00x
Lymphatic Drainage CleantraExact	$1.43	53%	47%	20%	7	$7	bajo target	$1.43 · IS 53%	0.00x
Cleantra Lymphatic DrainageExact	$1.29	25%	75%	10%	7	$5	bajo target	$1.29 · IS 25%	0.00x
Lymph Drops CleantraPhrase	$1.29	10%	90%	10%	—	$4	sin curva de Google	—	—
Lymph CleantraExact	$1.29	33%	67%	33%	—	$2	sin curva de Google	—	—

CL_Oil_ONB_US_Search Celmor · 10 keywords · $174 en la semana · IS 42%

Keyword	Puja	IS	Perdido por ranking	Abs. top	QS	Gasto	Puja máx. que aguanta el target	Cada dólar extra se paga hasta	NC ROAS a 100% IS
CELMORPhrase	$1.29	26%	74%	10%	10	$52	hasta $2.45 · IS 60%	$2.45 · IS 60%	2.43x*
CELMORExact	$1.29	69%	31%	36%	10	$50	hasta $2.78 · IS 100%	$2.45 · IS 100%	1.94x
CELMOR Silk Body OilExact	$1.29	85%	15%	37%	9	$22	bajo target	$1.29 · IS 85%	0.00x
CELMOR OilExact	$1.29	72%	28%	42%	9	$22	hasta $6.39 · IS 100%	$3.25 · IS 100%	5.32x
CELMOR Body OilExact	$1.29	80%	20%	46%	9	$20	bajo target	$1.29 · IS 80%	0.00x
Body Oil CELMORExact	$1.29	69%	31%	12%	—	$3	hasta $3.91 · IS 100%	$3.91 · IS 100%	7.73x
CELMOR OilPhrase	$1.29	23%	77%	10%	9	$2	bajo target	$1.29 · IS 23%	0.00x
CELMOR Silk Body OilPhrase	$1.29	22%	78%	10%	9	$1	sin curva de Google	—	—
Body Oil CELMORPhrase	$1.29	17%	83%	10%	—	$1	sin curva de Google	—	—
Silk Body Oil CELMORExact	$1.29	70%	30%	10%	—	$1	bajo target	$1.29 · IS 70%	0.00x

NV_ONB_US_SEARCH_PRODUCTS Nervalley · 25 keywords · $80 en la semana · IS 75%

Keyword	Puja	IS	Perdido por ranking	Abs. top	QS	Gasto	Puja máx. que aguanta el target	Cada dólar extra se paga hasta	NC ROAS a 100% IS
nervalley pure relief magnesium creamExact	$1.29	93%	7%	64%	8anuncio bajo	$28	sin curva de Google	—	—
nerve valley magnesium creamExact	$1.29	86%	14%	52%	8anuncio bajo	$9	sin curva de Google	—	—
nervalley pain reliefExact	$1.43	89%	11%	56%	8anuncio bajo	$8	sin curva de Google	—	—
nervalley pure relief creamExact	$1.29	62%	38%	38%	8anuncio bajo	$5	sin curva de Google	—	—
nervalley nerve creamExact	$1.29	100%	0%	75%	7	$5	sin curva de Google	—	—
nervalley creamExact	$1.29	88%	12%	75%	10	$4	sin curva de Google	—	—
nervalley magnesiumExact	$1.29	27%	73%	18%	10	$3	sin curva de Google	—	—
nervalley pure relief magnesiumExact	$1.29	57%	43%	57%	8anuncio bajo	$3	sin curva de Google	—	—
nervalley magnesium lotionExact	$1.29	100%	0%	100%	10	$3	sin curva de Google	—	—
nerve valley pure relief magnesium creamExact	$1.29	100%	0%	57%	8anuncio bajo	$3	sin curva de Google	—	—
nervally creamExact	$1.29	100%	0%	80%	10	$3	sin curva de Google	—	—
Nervalley Pure ReliefExact	$1.43	100%	0%	100%	—	$1	sin curva de Google	—	—

LD_ONB_US_SEARCH_PRODUCTS Ledisa · 23 keywords · $37 en la semana · IS 40%

Keyword	Puja	IS	Perdido por ranking	Abs. top	QS	Gasto	Puja máx. que aguanta el target	Cada dólar extra se paga hasta	NC ROAS a 100% IS
glp 1 ledisaExact	$2.00	43%	57%	14%	—	$6	sin curva de Google	—	—
what is ledisa patchesExact	$2.00	92%	8%	54%	7	$4	sin curva de Google	—	—
glp patches ledisaExact	$2.00	58%	42%	33%	—	$4	sin curva de Google	—	—
ledisa patches for menExact	$2.00	100%	0%	20%	7	$4	sin curva de Google	—	—
ledisa patches ingredientsExact	$2.00	10%	90%	10%	—	$4	sin curva de Google	—	—
glp 1 ledisa patchesExact	$2.00	20%	80%	10%	—	$4	sin curva de Google	—	—
where can i buy ledisa patchesExact	$2.00	80%	20%	20%	7	$2	sin curva de Google	—	—
ledisa loginExact	$2.00	10%	90%	10%	7	$2	sin curva de Google	—	—
ledisa glp 1 support patchesExact	$2.00	67%	33%	33%	—	$2	sin curva de Google	—	—
lesida patchExact	$2.00	100%	0%	33%	10	$2	sin curva de Google	—	—
can men use ledisa glp 1 patchesExact	$2.00	10%	90%	10%	—	$2	sin curva de Google	—	—
how to use ledisa patchesExact	$2.00	75%	25%	25%	9	$2	sin curva de Google	—	—

SB_BALM_ONB_US_mCPC Serabel · 16 keywords · $31 en la semana · IS 40%

Keyword	Puja	IS	Perdido por ranking	Abs. top	QS	Gasto	Puja máx. que aguanta el target	Cada dólar extra se paga hasta	NC ROAS a 100% IS
serabelPhrase	$0.79	39%	61%	22%	9	$6	bajo target	$0.79 · IS 39%	0.00x
serabel beef tallow for skinPhrase	$1.29	43%	57%	24%	10	$5	hasta $2.78 · IS 61%	$1.29 · IS 43%	0.67x*
serabel tallowPhrase	$0.79	64%	36%	39%	10	$5	hasta $1.23 · IS 82%	$1.23 · IS 82%	1.02x
serabel whipped tallow and honey balmPhrase	$1.29	35%	65%	15%	9	$4	hasta $3.91 · IS 98%	$1.29 · IS 35%	1.00x
serabel beef tallowPhrase	$1.29	59%	41%	21%	8anuncio bajo	$3	sin curva de Google	—	—
serabel whipped tallowPhrase	$1.29	91%	9%	18%	8anuncio bajo	$3	hasta $3.91 · IS 100%	$1.54 · IS 100%	6.73x
serabel whipped tallow & honey balmPhrase	$1.29	67%	33%	33%	8anuncio bajo	$3	sin curva de Google	—	—
serabel beef tallow and honeyPhrase	$1.29	17%	83%	10%	9	$1	sin curva de Google	—	—
serabel tallow balmPhrase	$1.29	100%	0%	100%	10	$1	sin curva de Google	—	—
serabel beef tallow and honey balmPhrase	$1.29	100%	0%	67%	9	$1	sin curva de Google	—	—
serabel beef tallow balmPhrase	$1.29	40%	60%	30%	9	$0	sin curva de Google	—	—
serabel beef tallow creamPhrase	$1.29	100%	0%	100%	9	$0	sin curva de Google	—	—

CL_SOUR_ONB_US_Search_tCPA Cleantra · 4 keywords · $28 en la semana · IS 40%

Keyword	Puja	IS	Perdido por ranking	Abs. top	QS	Gasto	Puja máx. que aguanta el target	Cada dólar extra se paga hasta	NC ROAS a 100% IS
Soursop CleantraExact	$1.29	50%	50%	32%	7	$15	sin curva de Google	—	—
Soursop CleantraPhrase	$1.29	28%	72%	10%	7	$7	sin curva de Google	—	—
Cleantra SoursopExact	$1.29	56%	44%	21%	7	$5	sin curva de Google	—	—
Soursop Bitters CleantraExact	$1.29	10%	90%	10%	7	$0	sin curva de Google	—	—

BF_ONB_US_SEARCH_PRODUCTS Blueforce · 6 keywords · $24 en la semana · IS 74%

Keyword	Puja	IS	Perdido por ranking	Abs. top	QS	Gasto	Puja máx. que aguanta el target	Cada dólar extra se paga hasta	NC ROAS a 100% IS
BlueForce FollifusionExact	$1.50	71%	29%	43%	10	$15	sin curva de Google	—	—
blueforce follifusion systemExact	$1.50	100%	0%	60%	10	$4	sin curva de Google	—	—
Follifusion Blue ForceExact	$1.50	50%	50%	50%	—	$3	sin curva de Google	—	—
blueforce hair regrowthExact	$1.50	100%	0%	10%	8anuncio bajo	$1	sin curva de Google	—	—
Blue Force FollifusionExact	$1.50	100%	0%	10%	—	$0	sin curva de Google	—	—
Follifusion BlueForceExact	$1.50	100%	0%	50%	—	$0	sin curva de Google	—	—

CL_OREG_ONB_US_Search_mCPC Cleantra · 8 keywords · $23 en la semana · IS 28%

Keyword	Puja	IS	Perdido por ranking	Abs. top	QS	Gasto	Puja máx. que aguanta el target	Cada dólar extra se paga hasta	NC ROAS a 100% IS
Cleantra Oil of OreganoExact	$1.29	35%	65%	10%	7	$8	bajo target	$1.29 · IS 35%	0.00x
Oil of Oregano CleantraPhrase	$1.29	21%	79%	10%	7	$6	hasta $3.91 · IS 100%	$3.91 · IS 100%	1.56x
Cleantra Oil OreganoExact	$1.29	38%	62%	10%	8	$4	bajo target	$1.29 · IS 38%	0.00x
Oregano CleantraPhrase	$1.29	16%	84%	10%	—	$3	sin curva de Google	—	—
Cleantra Oregano OilExact	$1.29	31%	69%	10%	6	$1	sin curva de Google	—	—
Oil of Oregano CleantraExact	$1.29	38%	62%	10%	7	$1	bajo target	$1.29 · IS 38%	0.00x
Oregano Oil CleantraExact	$1.29	23%	77%	10%	7	$0	sin curva de Google	—	—
Cleantra OreganoExact	$1.29	50%	50%	10%	6	$0	sin curva de Google	—	—

CE_ONB_US_SEARCH_PRODUCTS Celmor · 7 keywords · $23 en la semana · IS 75%

Keyword	Puja	IS	Perdido por ranking	Abs. top	QS	Gasto	Puja máx. que aguanta el target	Cada dólar extra se paga hasta	NC ROAS a 100% IS
celmore body oilExact	$1.29	83%	17%	50%	7	$6	sin curva de Google	—	—
CELMOR Body OilExact	$1.29	67%	33%	50%	8anuncio bajo	$5	sin curva de Google	—	—
CELMOR Silk Body OilExact	$1.29	64%	36%	36%	8anuncio bajo	$4	sin curva de Google	—	—
CELMOR OilExact	$1.29	86%	14%	43%	8anuncio bajo	$4	sin curva de Google	—	—
Silk Body Oil CELMORExact	$1.29	80%	20%	60%	—	$3	sin curva de Google	—	—
Body Oil CELMORExact	$1.29	100%	0%	10%	—	$1	sin curva de Google	—	—
clemor body oilExact	$1.29	100%	0%	100%	8anuncio bajo	$0	sin curva de Google	—	—

SR_ONB_US_SEARCH_PRODUCTS Serabel · 15 keywords · $20 en la semana · IS 72%

Keyword	Puja	IS	Perdido por ranking	Abs. top	QS	Gasto	Puja máx. que aguanta el target	Cada dólar extra se paga hasta	NC ROAS a 100% IS
serabel tallowExact	$1.26	80%	20%	40%	10	$7	sin curva de Google	—	—
serabel whipped tallow and honey balmExact	$1.26	80%	20%	60%	6anuncio bajo	$3	sin curva de Google	—	—
serabel beef tallow and honey balmExact	$1.26	100%	0%	100%	6anuncio bajo	$1	sin curva de Google	—	—
serabel tallow and honey balmExact	$1.26	100%	0%	100%	8anuncio bajo	$1	sin curva de Google	—	—
sarabel tallowExact	$1.26	100%	0%	100%	—	$1	sin curva de Google	—	—
serabel beef tallow for skinExact	$1.26	50%	50%	50%	—	$1	sin curva de Google	—	—
serabel beef tallow and honeyExact	$1.26	100%	0%	100%	—	$1	sin curva de Google	—	—
serabel whipped tallow balmExact	$1.26	0%	0%	0%	—	$1	sin curva de Google	—	—
serabel beef tallow balmExact	$1.26	0%	0%	0%	—	$1	sin curva de Google	—	—
serabel beef tallowExact	$1.26	50%	50%	50%	—	$1	sin curva de Google	—	—
serabel whipped tallow & honey balmExact	$1.26	0%	0%	0%	—	$0	sin curva de Google	—	—
serabel whipped tallowExact	$1.26	10%	90%	10%	—	$0	sin curva de Google	—	—

CL_ASTA_ONB_US_Search_mCPC Cleantra · 3 keywords · $14 en la semana · IS 25%

Keyword	Puja	IS	Perdido por ranking	Abs. top	QS	Gasto	Puja máx. que aguanta el target	Cada dólar extra se paga hasta	NC ROAS a 100% IS
Cleantra AstaxanthinExact	$1.29	31%	69%	10%	8	$8	sin curva de Google	—	—
Cleantra AstaxanthinPhrase	$1.29	22%	78%	10%	8	$6	bajo target	$1.29 · IS 22%	0.00x
Astaxanthin CleantraExact	$1.29	13%	87%	10%	8	$0	bajo target	$1.29 · IS 13%	0.00x*

NV_ONB_US_SEARCH_MODIFIERS Nervalley · 5 keywords · $13 en la semana · IS 83%

Keyword	Puja	IS	Perdido por ranking	Abs. top	QS	Gasto	Puja máx. que aguanta el target	Cada dólar extra se paga hasta	NC ROAS a 100% IS
nerve valleyExact	$1.29	88%	12%	50%	8anuncio bajo	$6	sin curva de Google	—	—
nervallyExact	$1.29	67%	33%	42%	8anuncio bajo	$4	sin curva de Google	—	—
nervalley comExact	$1.29	0%	0%	0%	—	$3	sin curva de Google	—	—
help nervalley comExact	$1.29	100%	0%	10%	8anuncio bajo	$0	sin curva de Google	—	—
nervalley websiteExact	$1.29	0%	0%	0%	—	$0	sin curva de Google	—	—

CE_ONB_US_SEARCH_MODIFIERS Celmor · 4 keywords · $5 en la semana · IS 27%

Keyword	Puja	IS	Perdido por ranking	Abs. top	QS	Gasto	Puja máx. que aguanta el target	Cada dólar extra se paga hasta	NC ROAS a 100% IS
trycelmor comExact	$1.29	10%	90%	10%	—	$3	sin curva de Google	—	—
celmor comExact	$1.29	100%	0%	100%	—	$1	sin curva de Google	—	—
celmoreExact	$1.29	80%	20%	20%	8anuncio bajo	$1	sin curva de Google	—	—
trycelmorExact	$1.29	10%	90%	10%	—	$0	sin curva de Google	—	—

CE_ONB_US_SEARCH_WHERETOBUY Celmor · 1 keywords · $3 en la semana · IS 71%

Keyword	Puja	IS	Perdido por ranking	Abs. top	QS	Gasto	Puja máx. que aguanta el target	Cada dólar extra se paga hasta	NC ROAS a 100% IS
celmor body oil where to buyExact	$1.29	71%	29%	14%	8anuncio bajo	$3	sin curva de Google	—	—

NV_ONB_US_SEARCH_WHERETOBUY Nervalley · 1 keywords · $1 en la semana · IS 60%

Keyword	Puja	IS	Perdido por ranking	Abs. top	QS	Gasto	Puja máx. que aguanta el target	Cada dólar extra se paga hasta	NC ROAS a 100% IS
where to buy nervalleyExact	$1.29	60%	40%	60%	10	$1	sin curva de Google	—	—

BF_ONB_US_SEARCH_MODIFIERS Blueforce · 1 keywords · $0 en la semana · IS 17%

Keyword	Puja	IS	Perdido por ranking	Abs. top	QS	Gasto	Puja máx. que aguanta el target	Cada dólar extra se paga hasta	NC ROAS a 100% IS
bluforceExact	$1.50	17%	83%	10%	—	$0	sin curva de Google	—	—

NV_ONB_US_SEARCH_DISCOUNTS Nervalley · 1 keywords · $0 en la semana · IS 45%

Keyword	Puja	IS	Perdido por ranking	Abs. top	QS	Gasto	Puja máx. que aguanta el target	Cada dólar extra se paga hasta	NC ROAS a 100% IS
nervalley coupon codeExact	$1.29	45%	55%	18%	8anuncio bajo	$0	sin curva de Google	—	—

$36,166PMax & Shopping spend, 7d13 campaigns in scope

2.03xNC ROAS (TW)Triple Attribution, 14-day window · PMax target 1.6–1.7x

32%of PMax spend on Displayproduct ads on the Display network, not Shopping

Feed health per Merchant Center

From the feed backup of 2026-09-10, not a live read: the Content API is being shut down and the Merchant API needs an MC admin to register the project. In a feed-only PMax the Shopping destination decides whether an item serves in Shopping slots; DisplayAds only decides Display and Gmail. An item rejected for DisplayAds keeps serving in Shopping.

Merchant Center	Account issues	Feed	Items	Live in Shopping	Rejected in Shopping	Not in Shopping ads	Out of Display	Top Shopping issue
BlueForce · 5844164336	Account warned for policy violation: Unsupported Shopping content (Recurring billing)	US	10	0	0	10	0	none
CELMOR · 5768928133	Website not claimed	item statuses not in the backup (Shopify-app feed)
Cleantra · 5686296747	none	US	50	50	0	0	6	none
GL-ME · 5688360402	Account suspended due to policy violation: Misrepresentation · 8 countriesNo Google Ads account linked	USD_37751849151	64	0	64	0	64	Misrepresentation · 64
		USD_42848878783	101	0	0	101	0
Ledisa · 5685678497	Your checkout URL is not yet live	AUS	20	18	2	0	9	Healthcare and Medicine: Unapproved supplements · 5
		CAN	20	20	0	0	9
		UK	20	18	2	0	9
		US	30	29	1	0	9
Wellanova · 5768928391	No Google Ads account linked	item statuses not in the backup (Shopify-app feed)

PMax & Shopping campaigns

Same 7-day window and filters as the rest of the report. Where the spend goes splits Google Ads cost by network; hover for Google's own ROAS per network (Triple Whale cannot split by network, so use it to compare networks, not as the business number). Feed items = items the asset groups target that are live in Shopping, from the feed backup.

Campaign	Budget	Spend yest.	7d avg/day	Budget util.	Where the spend goes (7d)	Feed items	NC ROAS (TW)	LC	Status
LD_GLP_PDP_US_PMAX_GENERIC_MaxConvVlaueLedisa	$2,500→ $3,100 (+24%)	$3,421	$2,188	137%	38% Display	19/20 live9 out of Display	1.48xbelow 1.7x target	0.55x	Scale
CL_LYMPH_PDP_US_PMAX_GENERIC_tROASCleantra	$1,000	$307	$1,007	31%	69% Display	10/10 live	1.86x	0.71x	Upcoming
LD_GLP_PDP_US_PMAX_BRAND_tROASLedisa	$750→ $1,050 (+40%)	$770	$581	103%	8% Display	19/20 live9 out of Display	3.17x	1.86x	Scale
NV_MAGCR_PDP_US_PMAX_GENERIC_MaxConvValueNervalley	$400→ $550 (+38%)	$416	$411	104%	Search-led	MC not in backup	2.45x	1.89x	Scale
CL_LYMPH_PDP_US_PMAX_BRAND_tROASCleantra	$500	$197	$218	39%	Search-led	10/10 live	5.20x	3.57x	Upcoming
CL_OREG_PDP_US_PMAX_GENERIC_tROASCleantra	$250	$76	$202	30%	15% Display	10/10 live2 out of Display	0.97xbelow 1.6x target	0.77x	Low ROAS
CL_PARA_PDP_US_PMAX_GENERIC_tROASCleantra	$100	$100	$184	100%	12% Display	10/10 live	1.32xbelow 1.6x target	1.02x	Watch
CL_ASTA_PDP_US_PMAX_GENERIC_tROASCleantra	$500	$78	$104	16%	22% Display	10/10 live1 out of Display	1.30xbelow 1.6x target	0.66x	Watch
NV_MAGCR_PDP_US_PMAX_BRAND_tROASNervalley	$100→ $150 (+50%)	$102	$104	102%	Search-led	MC not in backup	2.47x	2.23x	Scale
CL_OREG_PDP_US_PMAX_BRAND_tROASCleantra	$200	$27	$71	13%	Search-led	10/10 live2 out of Display	2.31x	2.31x	Upcoming
CL_PARA_PDP_US_PMAX_BRAND_tROASCleantra	$100	$33	$44	33%	9% Display	10/10 live	4.66x	3.92x	Upcoming
CL_ASTA_PDP_US_PMAX_BRAND_tROASCleantra	$150	$28	$28	19%	15% Display	10/10 live1 out of Display	2.84x	1.78x	Upcoming
CL_SOUR_PDP_US_PMAX_BRAND_tROASCleantra	$150	$12	$24	8%	Search-led	10/10 live3 out of Display	3.93x	2.30x	Upcoming

$50,378Spend, last 90 days10 campaigns · 0 enabled now · last spend 2026-08-21

0.24xNC ROAS (TW)$12,111 new-customer revenue · target 1.0x

$388Cost per new order130 new-customer orders (TW)

Weekly spend and NC ROAS, last 90 days

Grey bars = weekly spend, blue line = weekly NC ROAS (Triple Whale), dashed red = 1.00x. Demand Gen sells partly on views; Triple Whale credits clicks, so read this NC ROAS as a floor.

Demand Gen campaigns

Every campaign with spend in the last 90 days, paused ones included. Google conv. is what the campaign bids for (often add-to-cart or click-out, per its name), not orders. The business columns are Triple Whale, Triple Attribution with a 14-day window.

Campaign	Status	Served	Spend	NC ROAS (TW)	Cost / new order	NC orders	Impr.	CPM	CTR	CPC	Video views	View rate	Google conv.
LD_GLP_ONB_US_DGEN_PSP_VID_WINNER_META_MaxConv_003103_001986Ledisa · maximize conversions	Paused	07-09 → 08-2143 days	$19,410	0.34x	$285	68	846,355	$23	1.36%	$1.68	220,701	26.1%	226
CL_LYMPH_ONB_DGEN_PSP_VID_WINNE_META_MaxConvCleantra · maximize conversions	Paused	07-10 → 08-2013 days	$8,031	0.20x	$446	18	226,554	$35	1.37%	$2.59	71,384	31.5%	51
LD_GLP_ONB_US_DGEN_PSP_VID_WINNER_META_MaxConv_00255_00255Ledisa · maximize conversions	Paused	07-16 → 08-2137 days	$6,177	0.17x	$475	13	199,014	$31	1.02%	$3.05	58,576	29.4%	102
LD_GLP_ONB_US_DGEN_PSP_VID_QUIZ_WINNER_NATIVE_MaxConv_oldLedisa · maximize conversions	Paused	06-15 → 06-268 days	$3,845	0.05x	$1,922	2	117,155	$33	1.51%	$2.17	32,725	27.9%	13
LD_GLP_ONB_US_DGEN_PSP_VID_WINNER_META_MaxConv_003309_002165Ledisa · maximize conversions	Paused	07-16 → 08-2137 days	$3,615	0.06x	$904	4	86,351	$42	1.71%	$2.45	28,056	32.5%	48
LD_GLP_ONB_US_DGEN_PSP_VID_WINNER_META_MaxConv_00051_0001Ledisa · maximize conversions	Paused	07-18 → 08-2135 days	$3,614	0.18x	$602	6	114,157	$32	1.16%	$2.74	37,746	33.1%	34
LD_GLP_ONB_US_DGEN_PSP_VID_LP_Split Test_MaxConv_000861_000634Ledisa · maximize conversions	Paused	07-30 → 08-2123 days	$2,217	0.40x	$185	12	77,069	$29	0.95%	$3.04	27,838	36.1%	18
LD_GLP_ONB_US_DGEN_PSP_VID_LP_Split Test_MaxConv_002463_001484Ledisa · maximize conversions	Paused	08-07 → 08-2115 days	$2,016	0.34x	$403	5	66,837	$30	0.97%	$3.11	26,877	40.2%	21
LD_GLP_ONB_US_DGEN_PSP_VID_LP_Split Test_MaxConv_003930_002703Ledisa · maximize conversions	Paused	08-07 → 08-2115 days	$1,444	0.13x	$722	2	55,372	$26	0.50%	$5.19	33,016	59.6%	13
LD_GLP_ONB_US_DGEN_DISCOVER_PSP_IMG_WINNER_NativeLedisa · maximize conversions	Paused	07-26 → 07-261 days	$10	0.00x	—	0	640	$16	1.25%	$1.27	0	0.0%	0

3Scale

1Upcoming

3Watch

1Low ROAS

GLP-1 8 campaigns · $12,163 yesterday

Campaign	Budget	Spend yest.	7d avg/day	Budget util.	Search IS	NC ROAS (TW)	LC	Status
LD_GLP_COMP_US_Search_tROAS	$4,000	$4,200	$4,492	105%	24%35% lost to budget	1.07xbelow 1.4x target	0.59x	Watch
LD_GLP_PDP_US_PMAX_GENERIC_MaxConvVlaue	$2,500→ $3,100 (+24%)	$3,421	$2,188	137%	—	1.48xbelow 1.7x target	0.55x	Scale
LD_GLP_ONB_US_Search_REVIEW	$2,000	$2,043	$2,458	102%	56%8% lost to budget	1.33xbelow 1.4x target	0.70x	Watch
LD_GLP_PDP_US_PMAX_BRAND_tROAS	$750→ $1,050 (+40%)	$770	$581	103%	—	3.17x	1.86x	Scale
LD_GLP_ONB_US_mCPC	$1,000	$603	$712	60%	42%	3.19x	1.33x	Upcoming
LD_GLP_COMP_CAN_Search_tROAS	$350→ $500 (+43%)	$460	$353	131%	25%	1.72x	0.58x	Scale
MR_LD_GLP_ONB_US_Search_REVIEW_tROAS_Portfolio	$1,500	$351	$324	23%	31%	1.30xbelow 1.4x target	0.56x	Watch
LD_GLP_COMP_AUS_Search_tROAS	$250	$314	$266	126%	20%	0.85xbelow 1.4x target	0.40x	Low ROAS

Launched this window 4 campaigns · $42 spent since 2026-09-04

3 of these 4 are paused right now. They are listed anyway: after launching a structure, which pieces are not running is the thing you need to see.

Campaign	Type	Status	Days live	Impr.	Clicks	Spend	Per live day	NC revenue so far
LD_ONB_US_SEARCH_PRODUCTS	Products	Enabled	3	184	22	$42	$14	$0
LD_ONB_US_SEARCH_DISCOUNTS	Discounts	Paused	0	0	0	$0	$0	$0
LD_ONB_US_SEARCH_MODIFIERS	Modifiers	Paused	0	0	0	$0	$0	$0
LD_ONB_US_SEARCH_WHERETOBUY	Wheretobuy	Paused	0	0	0	$0	$0	$0

Together: $0 of new-customer revenue on $42 of spend. They graduate into the tables above once they carry seven full days.

16Upcoming

5Watch

11Low ROAS

Lymph 13 campaigns · $2,223 yesterday

Campaign	Budget	Spend yest.	7d avg/day	Budget util.	Search IS	NC ROAS (TW)	LC	Status
CL_LYMPH_COMP_US_Search_Secondary_tROAS	$2,500	$675	$987	27%	24%	1.55x	1.11x	Upcoming
CL_LYMPH_COMP_US_Search_Main_tROAS	$1,000	$354	$229	35%	28%	1.88x	1.43x	Upcoming
CL_LYMPH_COMP_AUS_Search_Secondary_tROAS	$500	$325	$357	65%	32%	1.07xbelow 1.4x target	0.97x	Watch
CL_LYMPH_PDP_US_PMAX_GENERIC_tROAS	$1,000	$307	$1,007	31%	—	1.86x	0.71x	Upcoming
CL_LYMPH_PDP_US_PMAX_BRAND_tROAS	$500	$197	$218	39%	—	5.20x	3.57x	Upcoming
MR_CL_LYMPH_ONB_US_Search_REVIEW	$200	$143	$117	72%	31%	1.50x	1.03x	Upcoming
CL_LYMPH_COMP_US_Search_Competitor_Lymphoria_tROAS	$500	$60	$53	12%	20%	3.93x	2.99x	Upcoming
CL_LYMPH_COMP_AUS_Search_Main_tROAS	$250	$39	$48	16%	44%	1.84x	1.13x	Upcoming
CL_LYMPH_COMP_CAN_Search_Competitor_Lymphoria_tROAS	$50	$35	$22	70%	39%	0.94xbelow 1.4x target	0.94x	Low ROAS
CL_LYMPH_ONB_US_Search_mCPC	$100	$28	$27	28%	19%	3.06x	2.75x	Upcoming
CL_LYMPH_COMP_AUS_Search_Competitor_Lymphoria_tROAS	$50	$27	$23	55%	40%	0.22xbelow 1.4x target	—	Low ROAS
CL_LYMPH_COMP_US_Search_Competitor_Sculptique_tROAS	$500	$21	$26	4%	16%	2.43x	2.19x	Upcoming
CL_LYMPH_COMP_AUS_Search_Competitor_Sculptique_tROAS	$50	$10	$4	20%	24%	5.23x	5.23x	Upcoming

Oregano 6 campaigns · $1,999 yesterday

Campaign	Budget	Spend yest.	7d avg/day	Budget util.	Search IS	NC ROAS (TW)	LC	Status
CL_OREG_COMP_US_Search_Competitor_Resilia_tROAS	$750	$788	$1,002	105%	12%73% lost to budget	0.96xbelow 1.3x target	0.80x	Low ROAS
CL_OREG_COMP_US_Search_Secondary_tROAS	$500	$579	$777	116%	10%86% lost to budget	0.95xbelow 1.3x target	0.74x	Low ROAS
CL_OREG_COMP_US_Search_Main_tROAS	$500	$525	$651	105%	10%89% lost to budget	1.10xbelow 1.3x target	0.80x	Watch
CL_OREG_PDP_US_PMAX_GENERIC_tROAS	$250	$76	$202	30%	—	0.97xbelow 1.6x target	0.77x	Low ROAS
CL_OREG_PDP_US_PMAX_BRAND_tROAS	$200	$27	$71	13%	—	2.31x	2.31x	Upcoming
CL_OREG_ONB_US_Search_mCPC	$25	$5	$3	20%	27%	1.89x	1.89x	Upcoming

Parasite 5 campaigns · $1,470 yesterday

Campaign	Budget	Spend yest.	7d avg/day	Budget util.	Search IS	NC ROAS (TW)	LC	Status
CL_PARA_COMP_US_Search_Main_tROAS	$750	$800	$1,038	107%	18%49% lost to budget	0.75xbelow 1.3x target	0.64x	Low ROAS
CL_PARA_COMP_US_Search_Rest_tROAS	$500	$525	$688	105%	12%62% lost to budget	0.61xbelow 1.3x target	0.54x	Low ROAS
CL_PARA_PDP_US_PMAX_GENERIC_tROAS	$100	$100	$184	100%	—	1.32xbelow 1.6x target	1.02x	Watch
CL_PARA_PDP_US_PMAX_BRAND_tROAS	$100	$33	$44	33%	—	4.66x	3.92x	Upcoming
CL_PARA_ONB_US_Search_mCPC	$100	$13	$28	13%	55%	0.89xbelow 1.3x target	0.89x	Low ROAS

Astaxanthin 4 campaigns · $735 yesterday

Campaign	Budget	Spend yest.	7d avg/day	Budget util.	Search IS	NC ROAS (TW)	LC	Status
CL_ASTA_COMP_US_Search_Main_tROAS	$500	$522	$655	104%	10%85% lost to budget	0.89xbelow 1.3x target	0.62x	Low ROAS
CL_ASTA_COMP_US_Search_Competitor_Best_tROAS	$100	$107	$220	107%	12%76% lost to budget	0.63xbelow 1.3x target	0.57x	Low ROAS
CL_ASTA_PDP_US_PMAX_GENERIC_tROAS	$500	$78	$104	16%	—	1.30xbelow 1.6x target	0.66x	Watch
CL_ASTA_PDP_US_PMAX_BRAND_tROAS	$150	$28	$28	19%	—	2.84x	1.78x	Upcoming

Sour 3 campaigns · $358 yesterday

Campaign	Budget	Spend yest.	7d avg/day	Budget util.	Search IS	NC ROAS (TW)	LC	Status
CL_SOUR_COMP_US_Search_Main_tROAS	$250	$271	$437	108%	21%21% lost to budget	0.87xbelow 1.3x target	0.66x	Low ROAS
CL_SOUR_COMP_US_Search_Competitors_Serene Herbs_tROAS	$75	$75	$129	101%	25%38% lost to budget	1.04xbelow 1.3x target	0.79x	Watch
CL_SOUR_PDP_US_PMAX_BRAND_tROAS	$150	$12	$24	8%	—	3.93x	2.30x	Upcoming

Onboarding / Brand 1 campaign · $41 yesterday

Campaign	Budget	Spend yest.	7d avg/day	Budget util.	Search IS	NC ROAS (TW)	LC	Status
CL_ONB_GENERAL_US_Search_mCPC	$200	$41	$61	20%	58%	4.17x	1.72x	Upcoming

2Scale

8Upcoming

2Watch

2Low ROAS

Magnesium Cream 12 campaigns · $4,123 yesterday

Campaign	Budget	Spend yest.	7d avg/day	Budget util.	Search IS	NC ROAS (TW)	LC	Status
NV_MAGCR_COMP_US_SEARCH_MAGNESIUM_CREAM	$3,000	$1,222	$1,172	41%	45%	1.53x	1.18x	Upcoming
NV_MAGCR_COMP_US_SEARCH_NERVE_PAIN_CREAM	$3,000	$741	$737	25%	46%	1.57x	1.18x	Upcoming
NV_MAGCR_COMP_US_SEARCH_MAGNESIUM_FREEZE	$3,000	$650	$828	22%	68%	1.23xbelow 1.4x target	1.14x	Watch
NV_MAGCR_COMP_US_SEARCH_TOTAL_RELIEF	$3,000	$496	$715	17%	69%	1.35xbelow 1.4x target	1.02x	Watch
NV_MAGCR_PDP_US_PMAX_GENERIC_MaxConvValue	$400→ $550 (+38%)	$416	$411	104%	—	2.45x	1.89x	Scale
NV_MAGCR_COMP_US_SEARCH_NEUROPATHY_CREAM	$1,500	$232	$354	15%	58%	1.70x	1.53x	Upcoming
NV_MAGCR_ONB_US_Search	$500	$121	$195	24%	65%	4.45x	2.99x	Upcoming
NV_MAGCR_PDP_US_PMAX_BRAND_tROAS	$100→ $150 (+50%)	$102	$104	102%	—	2.47x	2.23x	Scale
NV_MAGCR_COMP_US_SEARCH_MAMA_BEAR	$1,500	$77	$193	5%	62%	2.11x	2.11x	Upcoming
NV_MAGCR_COMP_US_SEARCH_MAGNESIUM_OIL	$150	$31	$27	21%	17%	0.72xbelow 1.4x target	0.47x	Low ROAS
MR_NV_MAGCR_ONB_US_Search_REVIEW	$100	$18	$15	18%	32%	4.56x	1.50x	Upcoming
NV_MAGCR_COMP_US_SEARCH_MAGNESIUM_LOTION_tROAS	$150	$16	$37	10%	32%	0.92xbelow 1.4x target	0.56x	Low ROAS

Onboarding / Brand 2 campaigns · $52 yesterday

Campaign	Budget	Spend yest.	7d avg/day	Budget util.	Search IS	NC ROAS (TW)	LC	Status
NV_ONB_US_SEARCH_PRODUCTS	$100	$43	$11	43%	61%	4.94x	2.89x	Upcoming
NV_ONB_US_SEARCH_MODIFIERS	$100	$9	$2	9%	73%	8.96x	3.14x	Upcoming

Launched this window 4 campaigns · $94 spent since 2026-09-04

Campaign	Type	Status	Days live	Impr.	Clicks	Spend	Per live day	NC revenue so far
NV_ONB_US_SEARCH_PRODUCTS	Products	Enabled	3	273	63	$80	$27	$397
NV_ONB_US_SEARCH_MODIFIERS	Modifiers	Enabled	3	50	10	$13	$4	$114
NV_ONB_US_SEARCH_WHERETOBUY	Wheretobuy	Enabled	2	6	1	$1	$1	$0
NV_ONB_US_SEARCH_DISCOUNTS	Discounts	Enabled	3	9	0	$0	$0	$0

Together: $511 of new-customer revenue on $94 of spend. They graduate into the tables above once they carry seven full days.

8Upcoming

2Watch

2Low ROAS

Amla 2 campaigns · $612 yesterday

Campaign	Budget	Spend yest.	7d avg/day	Budget util.	Search IS	NC ROAS (TW)	LC	Status
WL_AMLA_COMP_US_SEARCH_AMLA	$700	$585	$592	84%	34%	1.49x	1.36x	Upcoming
WL_AMLA_COMP_US_SEARCH_ALEVIA	$300	$28	$30	9%	30%	0.63xbelow 1.3x target	0.63x	Low ROAS

Beef Organs 3 campaigns · $230 yesterday

Campaign	Budget	Spend yest.	7d avg/day	Budget util.	Search IS	NC ROAS (TW)	LC	Status
WL_BEEFOR_COMP_US_SEARCH_COMPETITOR_PRIMAL_QUEEN	$500	$128	$133	26%	23%	1.36x	1.36x	Watch
WL_BEEFOR_COMP_US_SEARCH_COMPETITOR_GLOWING_GODDESS_mCPC	$500	$69	$96	14%	42%	1.49x	1.36x	Upcoming
WL_BEEFOR_COMP_US_SEARCH_GENERIC_BEEF_ORGANS_WOMAN	$250	$33	$27	13%	17%	2.05x	2.05x	Upcoming

Garlic 2 campaigns · $82 yesterday

Campaign	Budget	Spend yest.	7d avg/day	Budget util.	Search IS	NC ROAS (TW)	LC	Status
WL_GARLIC_COMP_US_SEARCH_MAIN	$150	$81	$81	54%	10%	1.94x	1.42x	Upcoming
WL_GARLIC_COMP_US_SEARCH_ELARE	$25	$1	$2	4%	17%	10.61x	10.61x	Upcoming

Prenatal 2 campaigns · $57 yesterday

Campaign	Budget	Spend yest.	7d avg/day	Budget util.	Search IS	NC ROAS (TW)	LC	Status
WL_PREN_COMP_US_SEARCH_PRENATAL_VITAMINS	$500	$31	$39	6%	10%	1.88x	1.88x	Upcoming
WL_PREN_COMP_US_SEARCH_PRENATAL_REST	$100	$26	$32	26%	10%	1.69x	1.69x	Upcoming

Vitamin D3+K2 1 campaign · $47 yesterday

Campaign	Budget	Spend yest.	7d avg/day	Budget util.	Search IS	NC ROAS (TW)	LC	Status
WL_D3K2_COMP_US_SEARCH_GENERIC_VITAMIN_D3+K2	$500	$47	$42	9%	10%	1.21xbelow 1.3x target	1.21x	Watch

Thyroid 1 campaign · $32 yesterday

Campaign	Budget	Spend yest.	7d avg/day	Budget util.	Search IS	NC ROAS (TW)	LC	Status
AC_THY_COMP_US_SEARCH_THYROID_SUPPORT	$500	$32	$30	6%	10%	0.20xbelow 1.3x target	0.20x	Low ROAS

Epsom 1 campaign · $32 yesterday

Campaign	Budget	Spend yest.	7d avg/day	Budget util.	Search IS	NC ROAS (TW)	LC	Status
WL_EBSO_COMP_US_SEARCH_PURELY_NUTRIENT	$40	$32	$25	81%	33%	2.06x	0.84x	Upcoming

Launched this window 6 campaigns · $34 spent since 2026-09-04

6 of these 6 are paused right now. They are listed anyway: after launching a structure, which pieces are not running is the thing you need to see.

Campaign	Type	Status	Days live	Impr.	Clicks	Spend	Per live day	NC revenue so far
WL_ONB_US_SEARCH_PRODUCTS	Products	Paused	2	39	10	$15	$8	$38
WL_ONB_US_SEARCH_CORE	Core	Paused	2	22	10	$14	$7	$0
WL_ONB_US_SEARCH_MODIFIERS	Modifiers	Paused	2	14	3	$4	$2	$35
WL_ONB_US_SEARCH_DISCOUNTS	Discounts	Paused	0	0	0	$0	$0	$0
WL_ONB_US_SEARCH_WHERETOBUY	Wheretobuy	Paused	0	0	0	$0	$0	$0
WL_ONB_US_SEARCH_REVIEWS	Reviews	Paused	0	0	0	$0	$0	$0

Together: $73 of new-customer revenue on $34 of spend. They graduate into the tables above once they carry seven full days.

5Upcoming

2Watch

3Low ROAS

Oil 7 campaigns · $520 yesterday

Campaign	Budget	Spend yest.	7d avg/day	Budget util.	Search IS	NC ROAS (TW)	LC	Status
CL_OIL_COMP_US_SEARCH_GENERIC_MAIN SEARCH	$300	$229	$212	76%	27%	2.03x	0.11x	Upcoming
CL_OIL_COMP_US_SEARCH_COMPETITOR_BESQUE	$400	$219	$285	55%	56%	1.19xbelow 1.4x target	0.07x	Watch
CL_Oil_ONB_US_Search	$100	$20	$25	20%	42%	2.50x	1.07x	Upcoming
CL_OIL_COMP_US_SEARCH_COMPETITOR_REST	$50	$20	$19	39%	52%	0.23xbelow 1.4x target	—	Low ROAS
CL_OIL_COMP_US_SEARCH_GENERIC_COLLAGEN_LIFTING	$100	$16	$10	16%	38%	2.09x	—	Upcoming
MR_CL_Oil_ONB_US_Search_REVIEW	$100	$13	$9	13%	19%	7.73x	—	Upcoming
CL_OIL_COMP_US_SEARCH_COMPETITOR_GODA	$50	$3	$12	6%	34%	0.95xbelow 1.4x target	—	Low ROAS

Pheromone 2 campaigns · $300 yesterday

Campaign	Budget	Spend yest.	7d avg/day	Budget util.	Search IS	NC ROAS (TW)	LC	Status
CL_PHERO_COMP_US_SEARCH_GENERIC_NO GENDER	$200	$180	$213	90%	34%	0.98xbelow 1.3x target	0.12x	Low ROAS
CL_PHERO_COMP_US_SEARCH_GENERIC_WOMEN	$200	$120	$161	60%	44%	1.04xbelow 1.3x target	—	Watch

Onboarding / Brand 1 campaign · $16 yesterday

Campaign	Budget	Spend yest.	7d avg/day	Budget util.	Search IS	NC ROAS (TW)	LC	Status
CE_ONB_US_SEARCH_PRODUCTS	$100	$16	$3	16%	74%	2.96x	—	Upcoming

Launched this window 4 campaigns · $30 spent since 2026-09-04

Campaign	Type	Status	Days live	Impr.	Clicks	Spend	Per live day	NC revenue so far
CE_ONB_US_SEARCH_PRODUCTS	Products	Enabled	3	66	18	$23	$8	$67
CE_ONB_US_SEARCH_MODIFIERS	Modifiers	Enabled	2	14	4	$5	$3	$204
CE_ONB_US_SEARCH_WHERETOBUY	Wheretobuy	Enabled	2	6	2	$3	$1	$0
CE_ONB_US_SEARCH_DISCOUNTS	Discounts	Enabled	0	0	0	$0	$0	$0

Together: $271 of new-customer revenue on $30 of spend. They graduate into the tables above once they carry seven full days.

1Upcoming

3Watch

6Low ROAS

Mushroom 4 campaigns · $564 yesterday

Campaign	Budget	Spend yest.	7d avg/day	Budget util.	Search IS	NC ROAS (TW)	LC	Status
RP_MSHR_COMP_US_SEARCH_MUSHROOM_CHEWS_DOGS	$500	$221	$197	44%	46%	2.25x	2.14x	Upcoming
RP_MSHR_COMP_US_SEARCH_COMPETITORS_REST	$500	$217	$256	43%	75%	1.40x	1.13x	Watch
RP_MSHR_COMP_US_SEARCH_TURKEY_TAIL_DOGS	$500	$75	$214	15%	59%	1.26xbelow 1.3x target	1.02x	Watch
RP_MSHR_COMP_US_SEARCH_BUDDY_GUARD	$100	$51	$100	51%	63%	0.88xbelow 1.3x target	0.88x	Low ROAS

Hip & Joint 2 campaigns · $115 yesterday

Campaign	Budget	Spend yest.	7d avg/day	Budget util.	Search IS	NC ROAS (TW)	LC	Status
RP_HJ_COMP_US_SEARCH_JOINT_SUPPLEMENT	$300	$103	$189	34%	10%	0.72xbelow 1.3x target	0.68x	Low ROAS
RP_HJ_COMP_US_SEARCH_HIP_AND_JOINT	$100	$12	$15	12%	10%	1.25xbelow 1.3x target	1.25x	Watch

Allergy 3 campaigns · $92 yesterday

Campaign	Budget	Spend yest.	7d avg/day	Budget util.	Search IS	NC ROAS (TW)	LC	Status
RP_ALGY_COMP_US_SEARCH_DOG_ITCH_RELIEF	$400	$55	$131	14%	21%	0.72xbelow 1.3x target	0.72x	Low ROAS
RP_ALGY_COMP_US_SEARCH_DOG_IS_HUMAN	$400	$22	$29	5%	10%	0.75xbelow 1.3x target	0.75x	Low ROAS
RP_ALGY_COMP_US_SEARCH_DOG_ALLERGY_MEDICINE	$75	$15	$65	20%	10%	0.52xbelow 1.3x target	0.52x	Low ROAS

Probiotic 1 campaign · $54 yesterday

Campaign	Budget	Spend yest.	7d avg/day	Budget util.	Search IS	NC ROAS (TW)	LC	Status
RP_PROB_COMP_US_SEARCH_DOG_PROBIOTICS_tROAS	$600	$54	$77	9%	10%	0.64xbelow 1.3x target	0.64x	Low ROAS

Launched this window 6 campaigns · $15 spent since 2026-09-04

6 of these 6 are paused right now. They are listed anyway: after launching a structure, which pieces are not running is the thing you need to see.

Campaign	Type	Status	Days live	Impr.	Clicks	Spend	Per live day	NC revenue so far
RP_ONB_US_SEARCH_CORE	Core	Paused	2	21	10	$15	$8	$75
RP_ONB_US_SEARCH_DISCOUNTS	Discounts	Paused	0	0	0	$0	$0	$0
RP_ONB_US_SEARCH_REVIEWS	Reviews	Paused	0	0	0	$0	$0	$0
RP_ONB_US_SEARCH_WHERETOBUY	Wheretobuy	Paused	0	0	0	$0	$0	$0
RP_ONB_US_SEARCH_MODIFIERS	Modifiers	Paused	0	0	0	$0	$0	$0
RP_ONB_US_SEARCH_PRODUCTS	Products	Paused	1	2	0	$0	$0	$0

Together: $75 of new-customer revenue on $15 of spend. They graduate into the tables above once they carry seven full days.

2Upcoming

2Low ROAS

Fusion 3 campaigns · $773 yesterday

Campaign	Budget	Spend yest.	7d avg/day	Budget util.	Search IS	NC ROAS (TW)	LC	Status
BF_FUSION_COMP_US_SEARCH_MICROINFUSION-HAIR	$650	$668	$786	103%	18%21% lost to budget	0.67xbelow 1.4x target	0.49x	Low ROAS
BF_FUSION_ONB_US_Search	$250	$63	$63	25%	33%	14.44x	9.52x	Upcoming
BF_FUSION_COMP_US_SEARCH_SOREN	$1,000	$42	$66	4%	24%	0.62xbelow 1.4x target	0.62x	Low ROAS

Onboarding / Brand 1 campaign · $10 yesterday

Campaign	Budget	Spend yest.	7d avg/day	Budget util.	Search IS	NC ROAS (TW)	LC	Status
BF_ONB_US_SEARCH_PRODUCTS	$100	$10	$3	10%	80%	6.58x	—	Upcoming

Launched this window 4 campaigns · $24 spent since 2026-09-04

Campaign	Type	Status	Days live	Impr.	Clicks	Spend	Per live day	NC revenue so far
BF_ONB_US_SEARCH_PRODUCTS	Products	Enabled	3	58	16	$24	$8	$155
BF_ONB_US_SEARCH_DISCOUNTS	Discounts	Enabled	0	0	0	$0	$0	$0
BF_ONB_US_SEARCH_MODIFIERS	Modifiers	Enabled	2	10	0	$0	$0	$0
BF_ONB_US_SEARCH_WHERETOBUY	Wheretobuy	Enabled	0	0	0	$0	$0	$0

Together: $155 of new-customer revenue on $24 of spend. They graduate into the tables above once they carry seven full days.

2Upcoming

1Watch

1Low ROAS

Balm 4 campaigns · $292 yesterday

Campaign	Budget	Spend yest.	7d avg/day	Budget util.	Search IS	NC ROAS (TW)	LC	Status
SB_BALM_COMP_US_GENERIC_tROAS	$1,500	$238	$301	16%	22%	1.62x	1.48x	Upcoming
SB_BALM_COMP_US_COMPETITOR_tROAS	$500	$42	$43	8%	27%	1.05xbelow 1.3x target	1.05x	Watch
MR_SB_BALM_ONB_US_Search_REVIEW	$50	$11	$11	21%	16%	0.23xbelow 1.3x target	0.23x	Low ROAS
SB_BALM_ONB_US_mCPC	$100	$1	$4	1%	40%	1.64x	—	Upcoming

Launched this window 4 campaigns · $20 spent since 2026-09-04

3 of these 4 are paused right now. They are listed anyway: after launching a structure, which pieces are not running is the thing you need to see.

Campaign	Type	Status	Days live	Impr.	Clicks	Spend	Per live day	NC revenue so far
SR_ONB_US_SEARCH_PRODUCTS	Products	Enabled	3	57	16	$20	$7	$0
SR_ONB_US_SEARCH_DISCOUNTS	Discounts	Paused	0	0	0	$0	$0	$0
SR_ONB_US_SEARCH_MODIFIERS	Modifiers	Paused	0	0	0	$0	$0	$0
SR_ONB_US_SEARCH_WHERETOBUY	Wheretobuy	Paused	0	0	0	$0	$0	$0

Together: $0 of new-customer revenue on $20 of spend. They graduate into the tables above once they carry seven full days.